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TONE EXCEL CO-BRANDS TUNE TALK FOR NETWORK MARKETING PROGRAMME

Kuala Lumpur - 5 May 2010 - Network Marketing Company Tone Excel Sdn Bhd Has Launched An Innovative Membership Programme That Focuses On Prepaid Mobile Service Provided By The Country's Newest Telco Tune Talk.

Called the WOW! Mobile Community Programme, it seeks to recruit members who will help promote and market the WOW! membership and earn attractive income via an exciting incentive programme.

"Tune Talk is constantly looking for new ways to explore opportunities with strategic partners. Tone Excel gives us a unique insight in to a new and interesting channel and we welcome their involvement in what we expect to be a long term success," said Jason Lo, CEO of Tune Talk.

To become a member of the programme, one just needs to purchase a WOW! starter pack that retails at RM68 each. It comes with RM38 preloaded Tune Talk airtime and RM100,000 personal accident insurance coverage.

A WOW! member then gets to enjoy up to 20% commission over the mobile usage of other WOW! members that they referred. Qualified WOW! members will also be offered to jointly manage WOW! Service Centers and WOW! Branches nationwide.

"Mobile operators in Malaysia spend hundreds of millions of Ringgit for advertising and promotions in order to get subscribers. At Tone Excel we employ an innovative way of advertising where we get our WOW! community members to advertise by word of mouth. By doing so we save on advertising costs and will use our budget instead to continuously reward our members," said En Syed Kamaruzaman Shahabudin , Executive Chairman of Tone Excel.

"WOW! members can enjoy exciting mobile services provided by Tune Talk at competitive rates and at the same time be rewarded with cash to subsidise their mobile usage and many other benefits such as travel vouchers," Syed Kamaruzaman added.

Tone Excel is currently in negotiations with device manufacturers, products, contents and service providers to further enhance the WOW! Mobile Community programme.

To date WOW! has around 10,000 members with WOW! Service Centers and WOW! Branches nationwide. Tone Excel targets to have 100,000 members by December 2010.

Operating as a mobile virtual network operator (MVNO) on Celcom (Malaysia) Berhad's 2.5G network, Tune Talk offers a no-frills voice and short messaging service (SMS) package that meets the consumers' demand for a simple, value-for-money product with easy accessibility and widest distribution reach.